Hult Future Leaders Challenge 2022 - Boston
Welcome to the Hult Future Leaders Challenge—where teams of high school students from every corner of the globe will participate in 10 weeks of ideation, teamwork, and challenge-based learning with a live client brief from multinational consumer goods company Unilever. Finalists will pitch their idea to the client themselves for the chance to win a scholarship worth 15,000 USD.¹
Brought to you by the team behind the Hult Founders Lab
You will benefit from learning directly from professor-practitioners involved in the Hult Founders Lab, the startup incubation program at Hult International Business School. They will challenge, develop, and mentor your team through a series of live and interactive masterclasses, skills lab workshops, and team coaching. Culminating in a global final, you’ll compete against other international teams as you pitch your proposal to our multinational client and panel of Hult judges.
Still up for the challenge and want to solve some of the biggest challenges facing global companies today?
1. Winning team members will each receive a 15,000 USD scholarship each academic year to Hult International Business School to be used the year after they graduate from high school. The scholarship may not be redeemed for a cash value or applied to another school. The amount will be determined by the campus the student attends.
Program Details
- Live online challenge
- Four to six students per team
- 10-week challenge (starting October 5, 2022)
- Five hours of free masterclasses & coaching
- Top three teams receive scholarships
- 1st Prize: 15,000 USD scholarship and prizes¹
Application Now Closed
Registration for Hult Future Leaders Challenge - Boston is now closed. Please email hflc.boston@hult.edu for further enquiries.
About the Hult Future Leaders Challenge
Working in teams of four to six students, the Hult Future Leaders Challenge will take your team on a 10-week journey of challenge-based learning. All teams participate in weeks 1-4. Proposals are then assessed in week 5 and teams that progress go through to weeks 6-7. After Live Regional Presentations, teams are assessed in week 8 and the top 10 teams are selected to progress to weeks 9-10 and the live Global Finals.
Weeks One to Four: Challenge Kickoff
Challenge Launch & Client Brief
Join Hult professors and the client live from Hult’s London campus as we launch the Hult Future Leaders Challenge and client brief.
Hult Masterclass
Gain critical knowledge to tackle the client brief with an interactive one-hour session led by a Hult professor.
Hult's Virtual Skills Lab
Skill up and get ahead as you hear from Hult professors on the latest topics and trends in a live interactive workshop.
Proposal Submission
Teams submit their proposal as a 10-slide PowerPoint file. Your proposal will be assessed to determine which teams will progress to the regionals.
Weeks Five to Eight: Road to Regionals
Assessment Week
Hult's professors and Unilever assess team submissions to decide which teams will progress. Teams will be notified by email.
Hult Masterclass
Gain critical knowledge to tackle the client brief with an interactive one-hour session led by a Hult professor.
Client Info Session
Catch up with the client, gain industry knowledge, and ask any burning questions about the brief.
Live Regional Presentations
Lights, camera, action! Get ready to present your team’s proposal to the Hult professors.
Weeks Nine to : Heading to the Finals
Assessment Week
Hult Professors and Unilever assess team submissions to determine which teams will progress.
Teams will be notified by email.
Hult's Team Coaching
Connect with one of Hult’s student development coaches to better understand your team’s strengths and weaknesses for the final presentation.
Hult's Virtual Skills Lab
Skill up and get ahead as you learn from Hult professors on how to structure the perfect presentation ready for the finals.
Live Global Finals
Join the client and Hult professors live from Hult’s London campus as you bring it all together one last time and present your proposal for the chance to win a 10,000 GBP scholarship and prizes.
What you'll learn
Mentored by Hult’s professor-practitioners, you’ll solve challenges that businesses are facing right now. Sharpening your business knowledge on the road towards becoming a successful global professional
Business Fundamentals
Broaden your business knowledge through a series of masterclasses and Virtual Skills Lab sessions. Connect with world-class Hult professors on the latest topics and trends through live and interactive workshops.
Client Consulting
Gain industry insight and professional experience as you work in teams to solve some of the biggest challenges facing global companies today and pitch your ideas to industry experts.
Presentation Skills
Learn how to tell compelling stories that communicate your ideas and inspire others. Whether it's sharing your thoughts with your team, connecting with the client, or giving a presentation.
Teamwork & Collaboration
Build a better understanding of yourself and your ability to work as a team through Hult's mentorship and team coaching. Gain in-demand skills that leverage your team’s unique experiences to get results.
Meet your professors
Imen Ameur
Imen Ameur is a professor of practice innovation and management at Hult International Business School. She is a global business leader, entrepreneur, and digital transformation expert with extensive international experience. Imen is also leading the development of the Hult incubator in Boston.
Matt Fisher
Following a ten-year career as a small business entrepreneur in the real estate and lending sectors, Matt Fisher transitioned to teaching in 2012. His signature courses include strategic management, market strategy, brand management, and sales management. He is also an award-winning case writer with high-profile case studies focusing on Tesla, Shinola, Seabourn Cruises, Theranos, Coinbase, and Peloton.
Matt Johnson
Matt Johnson is a speaker, neuroscientist, and writer working at the intersection of psychology and marketing. He is the author of the best-selling consumer psychology book Blindsight, and Branding That Means Business (Economist Books, Fall 2022). He regularly consults with a wide range of organizations, including as an expert-in-residence in neuromarketing for Nike.
Previous Challenges
For the 2021 Challenge in Europe, Unilever tasked teams with creating a proposal to launch a new limited-edition product for their deodorant brand Axe.
Stepping up to the challenge, Team Banach (from Aquinas American School of Madrid, Spain) zeroed in on two pivotal parts of the brief, demonstrating a great understanding of the consumer research provided by Unilever to then propose a fresh new collaboration that connected two seemingly distinct companies with a unique product positioned to reignite confidence in a demographic struggling to feel self-assured when it comes to dating. The result – a winning pitch and proposal for a limited-edition product between Axe and Tinder Plus that took home 1st Prize and a 15,000 USD scholarship for each team member.
Snapshots from the Past Finals
American School of Bilbao, Spain, 2021
Aquinas American School, Spain, 2021
Haileybury School, United Kingdom, 2021
CLIP, Oporto International School, Portugal, 2021
St. Dominic’s School, Portugal, 2021
Mougins British School, France, 2021
CATS College Canterbury, United Kingdom, 2021
2021 Finals Presentations
2021 Finals Presentations
2021 Finals Presentations
2021 MEA Winners, British School of Tome, Togo
2020 MEA Winners, St. Andrews School of Turi, Kenya
Application Now Closed
Registration closed on September 28, 2022. Please email hflc.boston@hult.edu for further enquiries about Hult Future Leaders Challenge.
About Hult International Business School
Hult International Business School is a non-profit educational pioneer and the first triple-accredited US business school. Ranked by the Financial Times, Economist, Forbes, and Bloomberg Businessweek, Hult offers practical undergraduate, graduate, and executive education programs across its global campuses in downtown Boston, San Francisco, London, Dubai, Shanghai, and New York.
To find out more about Hult’s other programs, please visit www.hult.edu.
st
1
Association of MBAs Career Strategy Award, 2020
nd
2
Poets and Quants, Life-Changing Experience, Best Undergraduate Business Schools, 2021
th
6
for International Students, Financial Times MBA Ranking, 2021
th
13
The Economist, Full-Time MBA Ranking, 2021